Editors
Desks
Articles are assigned to the relevant desk, not to an individual. Each desk is responsible for part of Ecommerce Insight Desk.
Desk Measurement
Covers tracking and data quality
Examines measurement plans, event tracking, data quality and analytics operations for ecommerce teams.
Desk Customer Analytics
Covers cohorts and experimentation
Looks at customer cohort analysis, value, attribution and experimentation practice for online retailers.
Desk Trading Analytics
Tracks revenue, margin and stock
Focuses on revenue and margin analytics, product performance, promotions and demand and stock analysis.